Burton Signs Jamie Redknapp for SS17
Football legend and style icon Jamie Redknapp has today been announced as the new Face of Burton Menswear.
Signed by the menswear favourite to launch its new collection, Jamie wears a selection of stylish pieces from the Burton Spring/Summer 2017 range with a focus on spring occasion-wear and tailoring, pieces from the casual collection also remain true to the brands tailored aesthetic.
“We’re really excited to have Jamie on board for 2017. His smart but relaxed attitude is what Burton is all about and our customers – and their partners, love his style. He’s a fantastic ambassador for us.”
Mitch Hughes, Burton Buying Director
“I’m delighted to be working with Burton, it’s a brand with great heritage and I’m proud to be part of the story. It’s always been important for me in my broadcast career to look both polished and stylish, and Burton always get it spot on.”
The relationship also sees Jamie take a role in the brand’s charity partnership - which has been announced this week. The Prostate Cancer UK and Burton ‘Keepy Up Challenge’, designed to raise awareness for the charity, sees the Liverpool and England hero showing off his skills by doing as many ‘keepy ups’ as he can while seated and suited, before challenging other well-known sportsmen to do the same.